The HOM brand was born in southern France in 1968 and has significantly innovated in the world of men’s underwear by creating and marketing an offer that offered comfort and support to consumers for the first time. Since then, HOM has never ceased to transfer its know-how and creativity in men’s underwear, making it the specialist brand and establishing itself as a true reference. The aesthetics, the cut, the shapes, the quality, the comfort of the products are widely recognized and praised in the underwear collections, but also of pajamas, interior clothes, bathing suits and socks that at the same time are varied and meet very specific expectations.

Always looking for excellence and innovations, the HOM Atelier teams set themselves the goal of designing and developing with high standards, technical and creativity, collections that anticipate the demands of men and that guarantee them incomparable comfort and style. With distribution in more than 20 countries around the world, the HOM brand is today a reference of male excellence.