Lily-Balou was first launched by designer Anne De Smedt in the fall of 2011. Colorful, durable, easy to maintain and high wearing comfort are still the key words. The collections are mainly produced by GOTS certified producers. In the meantime, the Antwerp label has evolved into an established value in Belgian children’s fashion for children up to 12 years old. The brand is represented in Belgium and in 10 countries outside, including Japan and the USA. Since the summer of 2019, Anne has also made a collection for the mums. They have the same cheerful and portable handwriting as the kids collection, are casual and very portable. The nice thing is also to do twinning with your kids …

Ideal right?